Healthcare Communications Strategist

Healthcare Communications Strategist – Basingstoke, Hampshire/WFH

Salary DOE plus benefits

We are delighted to be recruiting a Healthcare Communications Strategist for a global hybrid agency who produce content, collateral and campaigns expertly from concept to delivery for their extensive B2B and B2C client base.  They work with some of the biggest global brands and they are now looking for a Healthcare Communications Strategist to join their busy agency on a hybrid basis.

Job Description

The Healthcare Communications Strategist’s key responsibilities:

  • Define specific business and marketing challenge with client.
  • Understand therapy / product / service proposition often scientific / technical.
  • Undertake market planning and market structural analyses.
  • Gain a comprehensive understanding of the context of a marketing challenge.
  • Research and identify key audience insights, motivations and behaviours.
  • Design, commission and undertake research to inform advertising and marketing strategies.
  • Make strategic recommendations, share insights and solutions that will meet the business and marketing objective.
  • Provide the creative team with a clearly defined brief.
  • Ensure approach recommended meets appropriate regulatory requirements.
  • Define performance metrics and analyse and interpret results to demonstrate the effectiveness of the activity against agreed objectives.
  • Develop content and facilitate strategic workshops.
  • Keep up-to-date with market trends, technology and techniques.
  • Communicate effectively and work collaboratively with other functional teams within the agency.

The Healthcare Communications Strategist will have the following key knowledge, skills and experience:

  • Effective and confident communicator
  • Intelligent and analytical thinker
  • Ability to assimilate and evaluate a wide range of data
  • Familiar and conversant with regulatory codes especially ABPI
  • Broad appreciation of different marketing techniques especially digital / social landscape
  • Some experience in healthcare planning / strategic marketing role
  • Good experience in marketing / planning experience agency-side (preferred) or client-side
  • Graduate / graduate calibre
  • Inquisitive
  • Personable

What's on Offer

  • Pension Scheme
  • Life Assurance
  • 25 days holiday plus public holidays (option to buy up to 5 further days)
  • A day off for your Birthday
  • Professional Development and Training
  • Remote work and flexible working hours ongoingly available

Bluetree Recruits is an Equal Opportunities Employer

Bluetree Recruits Ltd is an Equal Opportunities Employer and acts as an Employment Agency in relation to this vacancy.

We offer equal opportunities to all candidates regardless of race, religion, gender, sexuality, disability, age and other protected status as required by applicable law.

We can only consider applications from candidates who are eligible to work in the UK.

Not for you?
Bluetree offers a referral fee of £200 worth of M&S vouchers for candidates placed with our clients who successfully complete their probation period.
£200 referral reward
Got a question?
You can refer to job number BT-0102 when contacting us.
Contact us
Job Title:
Healthcare Communications Strategist
Location:
Basingstoke, Hampshire/WFH
Employment:
full-time
Salary:
Salary DOE plus benefits
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